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Why AvidMobile is Your Choice for a Short Code Marketing Reseller

In the emerging world of SMS marketing and taking your business to new frontiers, there are a lot of new names … and a lot that will be forgotten soon.

The nature of any market development has followed this pattern since modernization. But there are a number of reasons that AvidMobile should be your choice as your Short Code marketing reseller, and it’s more than just dedicated support, real world marketing experience, and the best technology. It’s because we’ve been right where you are now … yes, you, reading this blog post. And we know what works, and what doesn’t. And we’re here for the long haul.

Our Short Code Marketing team has dedicated, protected short codes on a limited number of clients, which provides value two-fold. One, it enables us to defray the high cost and hassle of establishing one’s own short code, only to use a fraction of its capability. And two, it gives you an experienced team watching technical issues and compliance like a hawk. Such peace of mind of uptime and carrier communication can only be obtained through experience, and we are willing to put that to work for you.

Have you considered the possibilities of your short code? The team at AvidMobile has, and would love to tell you about exciting ways we’ve found to succeed in an emerging market with a potentially limitless upside. This world is yours for the taking, you just have to reach around … to us.

So why wait? Our account managers will be happy to talk to you not just about offering you a product, but how you can build your business to succeed. Feel free to look around if you like. I think you’ll find that when it comes time to select a Short Code Marketing Reseller, you’ll come back to AvidMobile. And you’ll be more than happy that you did.

Sending SMS with Url’s is Patented! Protect yourself!

SMS with Url’s is Patented!-Most businesses are completely unaware that sending SMS with Url’s is patented. And not all SMS providers have acquired a license to protect their business from a lawsuit. The company Helferich Patent Licensing LLC owned by Richard Helferich has been on a rampage with lawsuits for more than a year. Many suits have been settled in the amount of $750,000 plus a $0.025 charge for each text message sent both in the past and present. For companies who jumped on the mobile marketing bandwagon early, these charges can be significant.
It is not just technology companies that are the subject of mobile-related patent infringement lawsuits. Increasingly, the mobile marketing activities of media companies, retailers, sports leagues and others are also the focus of such lawsuits. Companies such as New York Times, CBS, Best Buy, the NBA and more have been named in lawsuits. These suits against marketers are significant, especially since they appear to be multiplying.
Some companies under litigation chose to settle vs. undergoing a long and expensive litigation. Helferich’s lawsuit is pretty straightforward; they offer to settle for $750,000 which will give them the appropriate license required. According to the post more than 100 companies have taken the deal. A small list of these companies includes: 7-Eleven, Anheuser Busch, Ace Hardware, Adidas/Reebok, Domino’s Pizza and Best Buy. Those that are choosing to fight are not faring well as the courts are upholding in favor of Helferich.
For these large corporations the cost can be absorbed and they will move on without much impact overall on the business. But for small and medium sized businesses this could completely destroy them.
Don’t miss out on the massive mobile audience and protect your company from potential litigation. If you are deciding on a mobile SMS provider or are running mobile campaigns, be sure to check with your text message provider to see if they have acquired the appropriate license. If not, you don’t have to turn off your mobile marketing program. Just give us a call, and we’ll walk you through a free demo. We can quickly set you up and import your current subscriber list.

Why Resell Mobile Coupons?

If you are a marketing company in today’s digital age, you may be thinking of reselling mobile coupons to your port folio of retail and restaurant clients. That would be a smart move. SMS Mobile Coupons are rapidly becoming retailer’s choice of delivery for in store coupons. There are many advantages that SMS Mobile Coupons bring to the table and we will discuss a few of these here.

Why Resell Mobile Coupons? -

SMS Mobile Coupons have grown in popularity for a few very distinct reasons. The main reason is because they can be delivered instantaneously to a mobile device. This makes redemption rates exponentially higher than traditional paper coupons, about 10 times to be specific. 95% of all text messages are read within five minutes of receipt. Can you say that about flyers or newspapers where you would find traditional coupons?

The second biggest reason SMS Mobile Coupons have grown in popularity is because they are very easy to instantly create, send and track redemption rates. Because SMS Mobile Coupons are electronic, it is easy to track and report the success of your campaign. They are never left at home because they are on your customer’s phone, which makes it easier for the consumer to use. The cost of sending out a SMS Mobile Coupon is pennies on the dollar vs. traditional paper coupons as well.

As you can see there are many reasons to resell mobile coupons. They are rapidly growing in popularity with retailers and restaurants. It just makes so much sense for retailers to send instant savings directly to consumers phones because they are almost instantly read, easy to redeem, easy to track and are much more cost effective over printing and distribution costs of the traditional format. It also just makes sense for marketing managers of all types, to add the capability to resell mobile coupons to their portfolio of services. To read more go to https://www.avidmobile.com/our-application/application-features/mobile-couponing/ .

Helferich Patenting License

Helferich Patenting License

The Helferich Patenting License, has allowed AvidMobile the ability to patent their white labeling and reselling process. The patent, otherwise known as the Helferich Patenting License, gives AvidMobile the ability to extend the benefit of protection from issues that could jeopardize the reputation, life, or even future of the company to all of their resellers, partners, clients, and extended clients (clients of resellers).

patent licensing picture 300x195 Helferich Patenting License AvidMobileAs AvidMobile grew to become one of the largest and most reputable mobile marketing firms in the space, it became imperative that AvidMobile provide their partners, clients, and extended clients with a safe and secure way to conduct their business. The Helferich Patent License helps AvidMobile protect them, and their various avenues of client work, as well as that of anyone using the process.

The process of filing for, and receiving a patent can be an arduous and trying thing to do. AvidMobile has already gone through this process, and can extend their effort and troubles to their clients and resellers without the resellers and clients having to do go through the entire process themselves. This allows for a much cheaper and efficient alternative for any entrepreneur serious about growing their business. And who doesn’t want to save money?

The cost of the license will cost anyone wishing to purchase it individually $750,000 as well as royalties per message ranging from $0.015 to $0.025 historically. Using AvidMobile as your partner can save you and your business the money for the license, as well as provide you a large degree of experience and knowledge from AvidMobile. The ability to use the license and expertise of the company makes it almost a no-brainer, doesn’t it?

by Colby Meier

Mobile Advertising Platforms: 3 Essentials

trial Mobile Advertising Platforms: 3 Essentials AvidMobile

Whether you want to be a mobile marketing reseller or develop a mobile marketing campaign for your corporation, there are a number of features you should look for, as all mobile advertising platforms are NOT created equal.

Trial

A mobile ad platform is an investment. When you’re making a considerable purchase, you want to try it before you can buy it. You wouldn’t drop the money for a Lamborghini until you took it for a spin, nor would you buy a high-definition plasma screen TV if it were just in the box and not up on the store’s wall for you to see. Here at AvidMobile, we offer a FREE TRIAL that will show you how easy it is to create a mobile campaign via our technology.

Take our free trial for a spin here!

Training

What good is a spiffy mobile marketing platform if you haven’t the slightest clue how to use it? AvidMobile offers a “Mobile Marketing in a Box” program that includes 2 hours of 1-on-1 personal training on how to begin a mobile marketing company. All of our customers can access up to 40 hours of training tutorial videos, white papers, and web seminars that not only show you how to get the most out of our platform, but also how to create more dynamic and effective campaigns that drive sales!

Technical Support

We answer support tickets 24 hours a day / 7 days a week from our back-office. We also have a vast library of training videos you can play at any time of the day or night. The same rings true of our tutorials.  Finally, we post the cell phone numbers of everyone on our team so you can call us for emergencies. That is utterly unheard of in this industry!

Bonus: Built-In Protection

Many people like to license a shared short code to save money. However, there are several risks. You may be sharing with someone who: uploads lists or blasts spam messages, sells to people in the porn industry, or works with drug dealers. It only takes one complaint to a mobile carrier to completely shut down a shared short code, ruining business for potentially hundreds of other marketers operating on that code! The good news is that AvidMobile provides back-up short codes to all clients, so they are protected from this scenario! We’re currently the only provider to offer built-in protection — and free of charge, too.

Call 1-877-511-MOBI to learn more about mobile advertising platforms!

Mobile Marketing Agencies Help Supermarkets Connect With Consumers

Here at AvidMobile, we have a number of grocery store clients who use SMS to deliver coupons to their loyal customers.  Thanks to technology provided by mobile marketing agencies like us, supermarkets are able to provide real-time savings and useful information right where shoppers need it most — in the palm of their hands. A new study by Harris Interactive confirms that consumers trust their vendors to direct-deliver coupons and are eager to use SMS technology.

Mobile Marketing Agencies Make SMS Coupons Reality

The study found that 81 percent of U.S. adults were comfortable with grocery stores using information about past purchases to send custom-tailored coupons. By contrast, only 33 percent were comfortable giving Facebook the same sort of permission. In fact, they trust their favorite supermarkets more than they trust Amazon, Google, credit card companies, or their mobile providers!

Placecast Mobile Marketing Agencies Help Supermarkets Connect With Consumers  AvidMobile

According to Placecast CEO Alistair Goodman who commissioned the study, “Amazon is a company just a few years older than Facebook, but they have created a scenario where consumers understand and accept the benefit their data provides for the service they are receiving – much like consumer’s acceptance of grocery coupons tied to purchase data.”

The Opt-In Is Ever So Important In SMS Marketing

The survey found that 2 in 5 U.S. adults were comfortable with local merchants sending them mobile offers, as long as they gave those merchants permission to do so. There are several ways a grocery store may go about getting permission. The most popular type of opt-in is asking consumers to send a text to your designated short code to receive some type of incentive. For instance, Little Caesars recently received a staggering 62 percent double opt-in rate for their promotion, which asked consumers to text CRAZY to 269411 to enter for a chance to win a Nintendo Wii and receive a free Crazy Bread mobile coupon. Supermarkets may run similar contests or dole out universally accepted coupons that way. Another method for opt-in mobile marketing agencies often use is an online form or survey asking for permission to contact shoppers via mobile.

Mobile Marketing Agencies Make Innovation Possible For Supermarkets

This year, supermarket chain Publix announced it will test mobile ordering for its deli department in 50 trial stores. Shoppers will be able to order custom subs, wraps, cheeses and sliced meats by visiting www.publix.com/order on their mobile phones. Several locations are also experimenting with in-store devices for order placement.

“In today’s digital world, mobile accessibility is important to our customers,” explained Maria Brous, director of media and community relations in Lakeland, FL.“As a retailer passionately focused on our customers shopping experiences, we are always evaluating technology that enhances that overall experience. In addition, we recognize that our customers are on the go and prefer conveniences at their fingertips,” she added.

For one of the most experienced mobile marketing agencies on the web offering mobile technology, contact AvidMobile at 1-877-511-MOBI. You can also demo our mobile marketing software platform at www.avidmobile.com/free-trial.

AvidMobile Text Marketing Business News

am AvidMobile Text Marketing Business News AvidMobile

Every once in a while, your friends at Avid Mobile have some text marketing business news we’d like to share with you. Keeping you abreast of our latest happenings will help you see why we’re the top provider of mobile marketing technology, training, and services. Whether you’ve been our customer for years or you’ve just discovered our website for the first time, we want you to know and love us!

New Mobile Coupon Module Released May 14th!

Mobile coupons are all the rage these days, so your text marketing business simply must have an easy way of creating and sharing them with subscribers. Our new mobile coupon module makes it easier than ever to generate a unique coupon that is fully integrated with your online e-commerce store and/or retail locations. Mobile coupons are inexpensive, instantaneous, and able to be shared across channels to maximize the exposure of your ad campaigns. Best of all, you’ll be able to analyze, track and optimize your coupons in real time.

Get Not One — But Two – Short Codes With Avid Mobile!

Did we ever tell you that we provide TWO short codes to all of our resellers in the United States? That means you can count on us to have no down-time! Sometimes catastrophes happen, but that doesn’t mean your entire promotion has to collapse. If there were any issues with a code — say, if someone started spamming — there would be a back-up code live and ready to go, so you wouldn’t have to worry about a thing. Having two codes also means that you can check for your desired keywords on the other code if they are not available on one.

Avid Mobile Reaches Out To Real Estate Agents…

Avid Mobile understands that real estate agents need a mobile marketing strategy to better serve their clients. That’s why we’re offering special services for the industry. We’ll provide in-depth training to show you how to use our technology to automate new listing notifications, send out mobile coupons, link clients to your newsletters, send out real-time announcements, conduct surveys, and track subscriber statistics.

Avid Mobile Support Surpasses Industry Standards!

Perhaps the most exciting news from your favorite text message advertising provider is that we’ve bulked up our customer support team. We are now the ONLY company offering 1-on-1 SALES training! Many companies will offer tech training so you understand how to use their text message marketing software, but they won’t show you how to create effective campaigns that translate into more sales to help your bottom line. We do!

coupons loyalty merchant services 243x300 AvidMobile Text Marketing Business News AvidMobile

Thanks for taking this time to keep up with Avid Mobile news. We’re always looking for ways to better serve our valued clients, so shoot us an email with comments, questions or suggestions. If you’re new to our site, feel free to contact Avid Mobile to learn more about our mobile marketing platform

Sincerely,

Rob Clifton

CEO – President

 

Mobile Marketing Business

avid header3 Mobile Marketing Business AvidMobile

mobile marketing business is one of the most cost-effective start-ups, due to the low overhead expenses. Not only that, but mobile advertising is just beginning to pick up steam, so there is a lot of room for new players to offer services as companies begin to desire mobile strategies in droves. So many people are using their mobile phones to search the web and interact with brands that mobile marketing is a powerful and profitable industry to tap.

How To Start a Mobile Marketing Business

  • Research

First, you will need to research the market thoroughly. See who is offering services and what they’re offering. Identify where improvements can be made over the existing competition and how you can differentiate yourself from the masses. Don’t forget to consider the legal and financial aspects of running this type of business! This research will be the basis for an official business plan, which is helpful if you need to solicit funding, gather partners, or even just organize your thoughts. A good business plan will cover: your company mission, analysis of the competition, your target market, your marketing strategy and how much money you’ll need.

  • Services

Next, you will need to learn all you can about offering these services. Will you cover mobile web development, text campaigns, QR code campaigns and/or app development? Once you know what you want to offer prospective clients, you can look for a technology partner. Some people develop the technology themselves, but this is not only a long process, but a costly one as well. Most providers use one of the existing platforms for their mobile marketing business to lease. For a nominal monthly fee, you can access mobile marketing software. You set your own prices and brand the program as your own, but you’ll have access to all the educational materials, software use and tech support you need.

  • Promotion

Lastly, you will need to create a website to promote your mobile marketing services. A good platform provider may also be able to steer you in the right direction for cost-effective website creation. You will also need to create a strategy to promote your services to the masses. Generally, this will include: Search Engine Optimization / Keyword Research, Google AdWords advertising, social media, mobile marketing, viral video creation, article publishing, press releases, partnerships with similar marketing businesses, and advertising on third party sites.

Looking for a way to get your fledgling mobile marketing company off the ground? Contact AvidMobile to learn about our mobile marketing software, educational resources and back-end customer service!

 

Text Message Marketing Software – Call 877-511-MOBI!

avid header5 Text Message Marketing Software   Call 877 511 MOBI! AvidMobile

Text message marketing is a burgeoning industry and continues to be one of the fastest growing trends in 2012. Businesses big and small are looking to expand their marketing campaigns to mobile devices to better reach their busy, on-the-go customers. There is always new research that emerges to show us that, indeed, marketing with text messages is the way of the future.

The 2012 Channel Preference Survey found that:

– 68 percent of online consumers use text messaging at least weekly.

– 16 percent have made a purchase after receiving a text marketing message.

– 25 percent prefer text messaging over all other channels for real-time travel alerts.

– 9 percent of consumers ages 25-34 prefer text marketing over all other channels for delivery of event tickets.

A Recent TextMarketer Survey found that:

– Businesses are getting an average response rate of 29 percent from their SMS messages.

– The five industries that use text marketing the most are: Recruitment, Software, Marketing, Retail, and Financial Services.

– Mobile U.S. ad revenue is expected to grow from $3.3 billion in 2011 to $20.6 billion in 2015.

– 45 percent of customers notice all mobile advertising.

Mobile Marketing Tips

While the statistics we’re seeing are very encouraging, there is a right way and a wrong way to approach this engaging new medium.

  • Keep the message simple. Just present your offer and tell customers what action they need to take to get the deal!
  • Avoid hype, lingo and sales-speak. You want your offer to sound genuine and nothing like spam!
  • Offer immediate value. Give people something they can use right away — before they forget about it!
  • Brand each message. There’s nothing worse than a message from God-knows-who! Let them know it’s you.
  • Make your mobile club special. Deliver information and coupons consumers can’t get anywhere else in store or online.

Are you looking for text message marketing software? Call AvidMobile to learn more about our user-friendly platform!

It’s easy to get started with a mobile marketing campaign once you have the right tools! Most companies sign up with a mobile service provider who covers the technology side of things, allowing marketers access to campaign-generating software. The best companies charge a monthly access fee, but do not charge annual renewal rates or other nickel-and-dime fees. Typically, companies can receive training on how to craft text campaigns, as well as back-end support and educational materials to help them get the ball rolling. Free trials are a great way to test-drive text message marketing software before you buy it, so visit www.avidmobile.com/trial-sign-up to give ours a whirl.

avid logo Text Message Marketing Software   Call 877 511 MOBI! AvidMobile

 

Mobile Marketing Software

Avid Header2 Mobile Marketing Software AvidMobile

If you’re running a marketing company, there is no doubt that mobile marketing software will revolutionize the level of service you can provide for your clients. Smart business owners know that their message needs to be delivered to the right people, at the right time, in the right place. The proliferation of smartphones and tablets have made it abundantly clear to marketers that mobile is the future of advertising. Yet, how does a marketer get their mobile enterprise up and running as quickly as possible?

You could go one of two routes…

Some marketers develop their own in-house mobile marketing software… but this is 1) Very expensive, because you would have to hire your own team of developers… and 2) Very time-consuming, which could mean months before you can offer a mobile solution to your clients! The vast majority of marketers are offering mobile solutions, thanks to full-support, white-label mobile marketing software developed by others.

What Is Full-Support, White-Label Mobile Marketing?

Essentially, you pay a monthly fee to the mobile marketing software developer for unfettered access. This monthly fee covers all ongoing tech support, access to educational and training materials, and unrestricted use of the technology — which you may brand and sell as if it were your own. You simply tell your clients, “I offer mobile marketing services now” and leave it at that, while we work seamlessly in the background to ensure your campaigns are delivered as promised. Our software is super easy and intuitive to learn in one afternoon.

Try a Demo here: http://www.avidmobile.com/trial-sign-up

Types of Mobile Marketing Services You Can Offer

Once you can access our mobile marketing software, you will be able to offer clients…

  • Text message advertising – There is no better way to advertise a promotion or distribute a coupon than through a real-time SMS promo
  • Short code campaigns – Engage audiences with an exciting contest or use a code on product packaging that links prospects to more info
  • Mobile web design – Develop a quick-loading web page for your clients that is user-friendly and optimized for smaller, handheld devices
  • Multimedia messaging – Deliver video or music content, games, ringtones and other cool content to stand apart from the crowd
  • Mobile donation platform – Accept cash or Paypal donations through a secure mobile donation platform that makes fundraising easy
  • Mobile app – Help clients stay in the forefront of people’s minds by having prospects save apps directly to their phones to stay in touch
mobilemarketing Mobile Marketing Software AvidMobile
Call 877-511-MOBI for information on how you can access our mobile marketing software for a low, low price!