Real Estate agents are prime examples of an industry that can easily utilize mobile engagements to drive additional transactions throughout the year. For a real estate agent, one additional sale can pay for 4+ years of the mobile marketing service in general.
AvidMobile is the only provider to have an entirely unique and proprietary user-interface specifically designed for real estate agent use based on their business model. To see more about the specific application itself, email us at firstname.lastname@example.org and request a realtor platform demonstration.
There are 2 very specific use cases for real estate agents:
Virtual Business Cards / COI (*circle of influence) communicator - Giving real estate agents the ability to stand at an event or in an open house and get possible buyers or sellers to text in and instantly receive a text with all of their contact information including their App (This app contains every listing the agent has currently, mortgage calculators, contact information, and more) is awesome all on its own. However the real power of this tool is in the long-term database building possibilities. If every agent were able to build 5 new contacts into their mobile database every day over the course of time they would have a massive database of their COI that they can contact at any time. Get a new listing, have an open house, price reduction? Instantly send it out to everyone in your database who then can view the listing and forward it out to their friends instantly.
A sign rider or free standing sign is placed in the yard of each listing. It reads:
"Text HOUSE123 to the phone number 72727 for pictures and information"
Immediate text message is sent back to the potential buyer that reads, "4 bed, 3 bath, 3 car garage. Immaculate, priced below appraisal. Call John Doe (878)224-1223 click http://bit.ly to see pics and video"
Buyers phone number is locked in this database and can be blasted with additional information on this listing in the future. Reporting shows who texted in and they can be followed up with by phone.
One realtor in our case study was following up with potential consumers daily using a script like this. "Hello, this is John Doe from XYZ realty. I noticed you had texted in to receive information on the home at 123 south street, and I am just calling to see if the technology worked ok for you. Did you get the information you desired? Did you see the pictures? Did you have any other questions?"
This has been a good lead generation tool for this realtor.
See how you can monetize this technology by selling to realtors or sign-up today if you are one!