SMS Application Providers- Mobile phones have revolutionized the way we communicate. Numerous applications have been designed to communicate with subscribers by SMS. Mass notifications, voting applications and web-based communications are just a few that have generated high volumes of SMS traffic. This article will help you understand how to use a SMS Application Provider to effectively market your Real Estate business & attract home buyers.
The housing market has had its challenges over the past few years. Real estate agents must be provided every means possible to market their property listings effectively and follow up on their leads efficiently and in a timely manner. Text message marketing, or mobile marketing, gives real estate agents superior lead follow-up and another tool for effectively marketing their property listings to consumers. These services are all provided by an SMS Application Provider.
Suppose, for example, some potential buyers find an advertised house they are interested in. After glancing at the house, they notice a sign rider saying “Text ‘HOUSE123′ to ’72727′ to see the specs for this house!” The potential buyers pick up their mobile phone and text ‘HOUSE123′ to 72727. Immediately, they receive a text message back saying:
3 br 2 bath
2 car garage
big backyard, close to schools, all stainless appliances.
See photos here: <your url here> (link provided that sends them directly to mls listing with more specific details as well as photos)
There you have it! Now the potential buyer has the housing information in front of them, and a URL linking them to your webpage where they can obtain more information.
Here is the really great part, since they texted in to get information on the house the realtor can now call that lead directly! SMS Application providers really shine with delivering fresh, hot, & interested prospects right to your phone! Lead generation, this is where using mobile marketing for real estate agents gets really good. Once a potential buyer texts your property code (as provided by SMS application provider), instantly their mobile phone number is captured and placed into your contacts. Most SMS application providers forward new subscriber information to an email address or even to a mobile phone. This proves invaluable to a real estate agent by generating instant leads which the agent can follow up on in a very timely manner.
Once you have made the necessary preparation, it is a matter of maintaining and updating the housing information within your text campaign and following up on the generated leads in a timely manner. Mobile marketing is a powerful tool for real estate agents and will continue to effectively and efficiently provide leads which will generate more sales. Choosing the right SMS application provider can prove to be an invaluable tool for your Real Estate business.