Archive by Author

The New Virtual Business Card Tool

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Virtual Business Cards (VCards) have been refined. Simply enter your information, logo, and  with a few simple clicks our application will create your custom Virtual Business Card. The best part is that now you can sell them for additional revenue! Successful networking is really about who you know. AvidMobile’s virtual business card tool makes it […]

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10 Tips for a Successful Mobile Coupon Campaign

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Executing a successful mobile coupon campaign requires more than just a great offer. There are multiple pieces that are needed in order to create a mobile coupon that drives additional transactions. We have compiled ten tips to help you build a successful mobile coupon campaign. Know your customer – It is important to keep track […]

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Building Your SMS Marketing Strategy

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As mobile marketing continues to expand marketers and businesses are constantly improving on their SMS mobile marketing strategy. Every day the number of smartphone users increases, as does the dollar amount spent on mobile marketing to reach these users. It’s clear that mobile marketing is essential, but many marketers and businesses are missing the mark […]

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Mobile Numbers Equal Lead Conversions

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Capturing Mobile numbers is the newest mobile conversion strategy on the internet. Everyone knows about squeeze pages and the importance of capturing your website’s visitors’ information and remarketing to those visitors time and time again. Until now, only a few people have been using mobile lead capture strategies to gather customer information. Many of us […]

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The First Drop into Mobile Marketing

The First Drop into Mobile Marketing Mobile first—this was the topic of a recent article published by Forbes. The article stressed the importance of mobile marketing and why it should be at the top of a business’s marketing plan. The amusement park industry is by no means an exception to this. By combining mobile technology […]

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The Same Marketing Strategy, Just More Imaginative

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Consumers have become conditioned and far too familiar with many of the traditional forms of marketing media. Print advertisements, television commercials, and radio spots flood the market on a daily basis, and consumers are tuning out these types of marketing. In addition, technology and paid subscription services make it harder for businesses to get their […]

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Mobile Coupons Outperform Email Coupons

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Mobile Coupon Redemption rates are 3 to 4 times greater than email redemption rates. In a recent Forrester report Jack-in-the-Box reported their SMS mobile coupons were receiving 3 to 4 times the redemption compared to the same campaign in email format. So why are businesses not jumping all over the power of SMS marketing tools […]

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Mobile Coupons for Restaurants

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Mobile coupons continue to astound restaurant owners, CMO’s, and Marketing directors in terms of the Return on Investment (ROI) that they produce. When SMS mobile coupon redemption rates average over 1.5% there is definitely something to cheer about within the industry. As more and more restaurant groups look at various loyalty marketing campaigns, apps, and […]

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Cut, Color, & Mobile Marketing

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Have you ever wondered how SMS marketing aids in the salon and cosmetology industry? SMS mobile marketing allows new and current clients to receive reminders regarding their appointment, upcoming sales on styling products, exclusive package deals, and so much more. Our kiosk tool allows walk-in customers to opt-in to a database with their mobile number. […]

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I Beacon to Differ

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Beacons are a hot topic lately and I always like to jump into having a discussion on something hot, never the shy one. The mobile marketing world is a buzz with beacons, similar to the way they have spent the last 5 years talking about LBS SMS. Countless millions of dollars have been invested into […]

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